Websitetology

Having a website isn’t enough- having one that you can maintain and get listed on the first page of Google (without paying for ads) is a bare minimum requirement. We can teach you how to be a webmaster in one day- without having to learn any code.

Spend a day with us and learn everything you need to
know about how the web works- but the secrets of how you get to the
first page of Google without paying for ads.

We’ll teach you how to maintain a website using the newest coolest Web
2.0 tools- which means nothing to buy, no code to learn and the ability
to connect with customers easier than ever before.

We give this seminar across the country- and have clients from Florida to California, just because we get organic search engine optimization.

Your website can become a powerful business tool and easy to use if
you take this seminar. Your webstats will prove it in no time.

So sign up now- we know you’ll become one of our many successful Websitetologists.

Tuesday, 23 September 2008 at Nehemiah University, 750 S. Main Street Dayton OH 45402 from 8:30 am to 4:30 pm.

Ross Perot is worried about our country. So he put up a website to present his ideas- the technology: wordpress

Why this web site now? Because we are running out of time.

The American people must wake up and face the reality that promises made in the past will soon bankrupt this nation

Perot Charts » Charting Government Fiscal Irresponsibility.

People and businesses who want to be heard on the web- use Wordpress.

Everyone else, pays too much.

Take it from Ross- he’s known to be a miser.

Chris Pearson is one of the premier WordPress developers. He understands WordPress as well as anyone- and he has a post on his site that everyone should read, here is an excerpt:

categories are a powerful tool that bloggers can use to exercise precise control over content in a dynamic environment.

Unfortunately, the true power of categorized content has been masked by the one size fits all implementation you see everywhere on the Web—the proverbial long, ugly list of category links now appearing on a blog near you.

As luck would have it, that awful category list also turns out to be a very poor presentational strategy for your site… But why?

Why Your Category List Isn’t Doing You Any Favors

By giving users a list of categories to browse on your site, you are creating a psychological conundrum that usually leaves them with a severe case of analysis paralysis. This is a condition where users, when presented with too many options, end up selecting nothing at all.

Being presented with more choices, even good ones, can hinder effective action. In one study, doctors couldn’t make a decision when a second promising drug showed up.

— Fast Company, November 2007

Counter-intuitive? Maybe. Human nature? Absolutely.

Whether you’re selling products, writing copy, or designing interfaces, you can benefit from playing into basic human psychology. And interestingly, with Website categories, accommodating natural human behavior also turns out to be an excellent SEO strategy

Automated SEO and Content Management with Categories

At first glance, it seems convenient that WordPress automatically creates category pages, tag pages, and just about every other type of page you can imagine1. Dig a little deeper, though, and you’ll find that this form of page bloat is a remarkably poor site-building practice—it’s a condition that should be avoided whenever possible.

As far as blogs are concerned, categories are the single biggest contributor to both page bloat and link dilution, two of the most abominable SEO sins. Ironically, when used properly, these same categories hold the key to efficient, automated site optimization and content management…

The difference, of course, is all in how you use them. Armed with a bit of knowledge and a few lines of code, you’ll be able to use categories to:

display content however you like, wherever you like

link directly to interior pages—not to interstitial “bloat” pages like monthly archives or category archives

provide your users with a smarter, more intuitive way to browse content that may be of interest to them… read the rest at:

What Every Blogger Needs to Know About Categories — Pearsonified.

I like to think of Categories as the table of contents to your site (in this metaphor- tags would be the index)- they are there to help a reader find what they are most interested in, and to group posts of a similar nature.

They are also a powerful tool to refresh old content in Google’s eyes- by collecting old posts with new posts Google sees the category as a new mix of keywords every time you add content to a category.

We can also use categories to present information in different places or in different ways if we want, but for the most part, they are a critical component of navigation. Read Chris’s whole post to learn more.

This post would have been a lot more interesting if all the sites using WordPress were linked-but, I believe that the list is probably right. My only question is why haven’t any of these government agencies hired The Next Wave to do their sites- since we are an SDVOB and HUBzone?

Here is a list (probably not all-inclusive) of United States government agencies or organizations using WordPress (whether privately or publicly):

* Air Force

* Army

* Central Intelligence Agency (CIA)

* Coast Guard

* Defense Intelligence Agency

* Department of Energy

* Department of Homeland Security

* Department of State

* Department of Treasury

* Drug Enforcement Agency (DEA)

* Marine Corps

* Federal Bureau of Investigation (FBI)

* National Geospatial Intelligence Agency

* National Reconnaissance Agency

* National Security Agency (NSA)

* Navy

This list was revealed at WordCamp San Francisco, 2008.

U.S. Government Agencies Using WordPress « Mark on WordPress.

While the seasoned WP person can usually tell if a site is done in WP or not- some rookies can’t tell. An easy way to find out is just try adding /wp-admin after the primary URL and see if it takes you to the login panel.

As professional web developers of both the Joomla! and Wordpress Content Management Systems (CMS) we come across many different surveys and comparisons of the two. Water and Stone poses the question “What is the most popular open source content management system?” and actually uses statistics to provide an unbiased report.

If you’ve ever wondered if Wordpress and Joomla! truly are the best pieces of software that we could be using, then take a look at this survey. In the first few pages you’ll read “that three systems have come to dominate the present market: WordPress, Joomla! and Drupal.” But don’t just take that as proof, look at some of the stats that are given throughout the 51 page paper.

Search Engine Visibility

The Next Wave’s core competency compared to other web hosting and design firms in the Dayton area is that we focus on getting our clients on the front page of Google. Sure, you can have a great looking website, but if no one can see it what’s the point? So, one of the first thing we looked for in this survey was any information on search engine ranking for Wordpress and Joomla!.

Joomla! comes out on top with more than 1 million inbound searched links at the time of the survey, with Wordpress right behind with 403,000. Notice phpnuke and MediaWiki with more than a million links as well, however these are “black hat” search engine optimization techniques that were implemented to create and keep inbound links permanent to skew search.

Do a search for “Content Management System”, and Joomla! comes up second in Google. A search for “Blog Software” (or a variant of that) and Wordpress is right up there on top. This just shows that the websites that provide these two are strong in search engine optimization and Google loves to read from them. If you have a website powered by them, Google will love your site too (provided you continually update).

You can also see what people are searching for on Google, and the results that turn up for those searches. The top two systems? You guessed it, Wordpress and Joomla! with a huge margin of difference from the third CMS on the list Drupal.

Ratings

OpenSourceCMS.com has a list of all of these and allows visitors to rate and comment on the various ones that are in use. For ratings, Wordpress comes out on top with a rating of 4.4 out of 5. Joomla!’s up there too, with 4.2 out of 5.

Brand Strategy

“The open source CMS market is maturing and, with the increase in competition, the competitive landscape is changing. The historical leaders have been supplanted by new names. The data collected in this portion of the survey shows that in almost every way the mind share in today’s market is dominated by just three brands: WordPress, Joomla! and Drupal.”

Wordpress and Joomla! are at the top of everything in this survey. Their branding is superb and still growing, their ranks and ratings are high above the rest of the pack, and both have HUGE community groups that help to make the two CMS’s more stable, more flexible, and even better for web development than other systems. The next time someone says that Joomla! and Wordpress aren’t good for web design, tell them otherwise. The facts are there, leading edge developers realize these systemsenable amazing work for clients in at minimum- half the time as building a website from scratch.

Read this, read it again if you want to. Print it out and pass it to your co-workers or show it to your boss so that he/she will let you start using Wordpress or Joomla!. And if you’re interested in learning more about the systems, come to our next Websitetology seminar and we’ll give you the crash course that will set your business on top.

Download: Open Source CMS Survey

Once your site gets popular, the next problem is comment spam. It’s all Google’s fault for giving points to inbound links- no mater what the connection (give or take). Spammers will say the stupidist things just to get a link back to their site- or even something innocuous like “Nice site, I’ll be back” or some other compliment that adds nothing to the conversation. These suck- because if you have people subscribed to comments- they all get these stupid messages as well.

Spam Karma 2 is still the mac daddy of all spam killers in our book- but, it’s lead developer, Dr. Dave has decided to throw in the towel- which is really too bad. Too many WordPress updates were making his life a living hell. It’s too bad the core dev team believes it’s their way or the highway- because his spam killer works better than Akismet (from the developers of WordPress, which has a funky license- it’s not quite free).

Mollom is in Beta- and my friend D’Arcy Norman is giving it a test run. So far, it’s not SK2- but, remember- that’s what Beta means. Here’s what they say on the Mollom site:

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a web service that helps you identify content quality and, more importantly, helps you stop comment and contact form spam. When moderation becomes easier, you have more time and energy to interact with your web community. Mollom is currently in public beta.

Home | Mollom.

There are different philosophies on comment moderation- we tend to recommend that you let spam filtered comments post automatically- as soon as they’ve been screened by your filter- no human intervention. Every once in a while something gets through- but, in general, the speed of conversation gets your network going faster than waiting for you to moderate.

Many corporations are scared to let the unmoderated comments post- but, that’s bunk. If they want to say something crappy about your brand- they’ll either say it on your site, or elsewhere- where you may not be able to respond or correct it.

Found an excellent article on WordPress as a Content Management System- and much of it agrees with what we’ve been preaching and teaching for the last couple of years. It is well worth jumping over and reading the whole thing.

The key for us is how easy it is to use WordPress- as compared to other CMS systems. The author of the following article also said the same thing:

I just know WordPress, and I know it is easy to use (as opposed to, say, Joomla) for not so familiar clients. Add a solid support for “static” content, being the WordPress Pages, and more newsy update flows controlled by the Posts, and you’ve got your needs pretty much covered for most websites online today.

If you can’t use it yourself, and keep your company on the forefront of Industry news and trends, you don’t really have a website. We also see the terrific value WordPress offers as an Search Engine Optimization tool. Use WordPress right- get to the front of Google.
Here is his very helpful checklist:

Checklist for Creating Web Sites with WordPress as the CMS

These are the things I tend to think about before choosing and designing a website where WordPress will be used as the CMS. There’s probably other things as well, things I just haven’t take into account since my clients haven’t had that kind of need yet. Feel free to add yours in the comments, sharing is caring after all.

* Is there even a need for a CMS for the client?

* Is WordPress the correct CMS? Will it fit the needs? Is the translations available for the WordPress backend good enough? How will it be upgraded?

* Will I need to extend WordPress using plugins? Are any hacks to the core necessary, because if they are, how will I make sure that these won’t break when the core is upgraded?

* What types of content will there be, and what should be deemed static (i.e. use Pages), and what is flowing updates (i.e. Posts)? How will I present this, and what is the main type of content?

* How will the permalink structure be? Should it really say “category”, why not “view” or “updates” or something else?

* Will the menu be static (i.e. coded into the theme) or controlled by WordPress (i.e. listing using WordPress tags for Pages and categories)? How could this go wrong in the future?

* What hierarchy will the Pages have? This is important for the URL, since it should be coherent with the menu hierarchy after all.

* How will I present sub-pages (i.e. Pages having a mother Page)? Should there be any at all?

* Do I need Page templates for various sections? How will these work with sub-pages?

* What categories will I use? Should the client be allowed to create new categories?

* How will I present Posts content?

* Do I need category templates for the various categories?

Things To Consider When Using WordPress as a CMS | Devlounge

Although he asks for comments on this post- they don’t seem to have them- but I would add that the issue of using Categories and Tags are still a little fuzzy for most people.

Think of Categories as the table of contents of a book and tags as the index- and you are track to better understanding how they should work. All of his points really don’t apply to people using off the shelf themes- which are the jack of all trades solutions for the most part. To really optimize WordPress as a Content Management System, you are really talking about custom theme development.

We’ve just completed an implementation of WordPress as a CMS on www.girlfriendology.com, head over and take a look.

Over at the WordPress Codex you will find an overview of WordPress 2.7’s (potentially) upcoming features.

A number of additions to this new version will be good news to the people who develop WordPress themes and WordPress plugins, but we discovered several notable entries that will be of interest to users and administrators.

1. The ability for readers to subscribe to a post’s comments is now part of the core, and does not require the “Subscribe to Comments” plugin (a plugin we install on every one of our client’s sites!).
2. Sitemaps, a file format developed by Google, is a very powerful tool for informing search engines (not just Google) about where your content is, what it is, and how frequently it’s updated. Currently, in WordPress 2.6, a plugin is needed to automate this process; WordPress 2.7 will apparently make this part of the core. We can only speculate if the same level of functionality will be present in the core implementation versus the “Google XML Sitemaps” plugin that we use.
3. In WordPress 2.6 and below, comments on posts have no heirarchy, and how one reader “responds” to another reader is not dealt with in any officially sanctioned manner - it’s basically a flat listing of comments. The Codex entry hints at “comment threading”, which potentially means comments can be nested, like a message board. This might be a dream come true for sites with large, active communities.
4. Geotagging is growing in popularity, and it gets a mention in the Codex. How this will be implemented is currently an unknown, but for some bloggers, especially those who use their WordPress site to organize events, could really benefit from a unified way to introduce geodata into their posts.
5. Lastly, we see “versioning of template edits”. We surmise that this means template editing from the Dashboard will have some form of version control, like Posts do in 2.6, and ultimately, it implies enhanced theme editing abilities in the Design section of the Dashboard. For people like us who do frequently template wrangling, this might be one of the best things to happen to WordPress since its original conception!

We will keep posting as we learn more about WordPress 2.7.

If you’re interested in how you can leverage WordPress/blogging to increase your online visibility, we humbly suggest you take our inexpensive, informative, one day seminar - Websitetology.

How many times have you wanted to show someone the whole webpage- but can’t screen grab it? Problem solved with the Abduction plug in for FireFox.

Capture an entire web page or part of a web page and save it as an image.

For the sake of making this extension findable: This extension takes screenshots of websites.

Useful for showing people bugs in a website, creating snapshots of design progress, or perhaps even creating a gallery of websites.

Right click on any web page, frame or iframe, click “Save Page As Image…” and then drag a box around the piece you want to save.

Works with:

* Firefox: 3.0a1 – 3.0.*

Homepage http://pixelcarnage.com/projects/abduction/

Abduction! :: Firefox Add-ons to add it to your Firefox install or go to Tools>add-ons and do a search for “Abduction!”

Just one more reason not to use Microsoft’s horrible browser, Microsoft Internet Explorer.

We just found the new WordPress statistics plugin Cystats, and have fallen in love with it. This is a powerful little tool that we found  searching through the 83  statistics plugins listed in the Wordpress directory. It’s so powerful that it even has stuff that Google Web Analytics doesn’t have- and displays it all, in your dashboard to help you analyze your Wordpress site.

Cystats plugin is easy to install and set up;upload the files to your wp-content/plugins directory, and then activate it in the backend. You’ll immediately be able to see the most commented and visited pages and posts, as well as start recording visitor trending, searchbot visits, search strings, top referrers and more. There’s even a way to see the screen resolution and web browser that your visitors are using to view your website (mobile views should be going up too).

You can download Cystats by clicking the link below. Here’s a screenshot :

Cystats Plugin Download